Google AdWords advertisers will now have access to a self-service site optimization tool that helps them determine what content works best to sell their products. Starting today, Google is inviting a ...

AdWords advertisers are rejoicing over the release of a new tool released by Google yesterday named Google Website Optimizer. The tool allows you to test different landing pages against each other and ...

The Inside AdWords blog announced three new features for Website Optimizer. The features include: A method of creating A/B testing experiments Easy access to Website Optimizer within My Client Center ...