For starters, a press release is an official document that announces something newsworthy: a new hire, a product launch, an event, a public statement regarding an issue or even quarterly sales goals.

A press release’s headline is one of its most important required features. A well-written headline should be as descriptive as possible within Business Wire’s 250-character limit (including spaces).

Is there a difference between a press release and a news release? Both terms are frequently used and often interchangeably. In fact, there are several terms for different public relations ...

Press releases remain one of the most effective tools in public relations, but their success depends on execution. A strong press release builds credibility, earns media attention and supports your ...